Baby Safety Foundation Awards More Than $113,000 in Microgrants, Opens 2026 Applications

October 7, 2025

Nonprofits can apply for up to $5,000 in funding; deadline Oct. 24

MT. LAUREL, N.J., October 7, 2025 — Applications are open for the Baby Safety Foundation’s 2026 microgrant program, which provides grants of up to $5,000 each to nonprofit organizations advancing infant health and safety in their communities. Eligible 501(c)(3) partners are invited to apply online through Friday, October 24, 2025.

Since launching in 2023, the Foundation has awarded a total of $113,849 in microgrants, supporting programs that provide safe sleep education, essential supplies, and outreach through nonprofits. Each cycle has expanded in scope and reach, underscoring the growing demand for this type of community based support.

“What excites me is not just the dollars we’ve given, but how this program keeps building momentum,” said Lisa Trofe, Executive Director of the Baby Safety Foundation. “Every grant cycle, more organizations step forward with creative solutions, and together we’re proving that small investments can drive big, lasting change for families and local communities.”

Last year, the Foundation’s microgrants empowered 11 organizations to reach thousands of families across the country. Their work included distributing newborn supply kits in Chicago and providing safe sleep materials in 22 languages on the West Coast. These results show the lasting impact of the program as the next round of grants opens.

“The Baby Safety Foundation’s support absolutely strengthened our safe sleep program,” Jamie Taratoot, Executive Director of EveryMom Chicago. “The microgrant allowed us to directly help families during a vulnerable time, reducing risks associated with unsafe sleep and giving parents peace of mind as they welcomed their newborns.”

2024-2025 Microgrant Results:

All for Moms Foundation
Advanced the Foundation’s mission to support maternal and infant health through outreach, partnerships, and
distribution of safe sleep supplies to families with infants under the age of one.

Ann & Robert H. Lurie Children's Hospital of Chicago

Supported the health and safety of babies in the Chicago community by training community-based ambassadors to
educate more than 300 expectant parents and caregivers of infants.

Boston Children's Hospital

Ensured a safer start for infants while easing the financial burden on parents by
providingcribs, sheets, and wearable blankets to families in need while hosting various sleep awareness events around the community.

EveryMom Chicago
From sleep sacks to cribs, hundreds of families received essentials for safer sleep including
385 newborn supply kits and more than 400 sleep sacks across 43 zip codes.

Hennepin Healthcare Trauma Prevention Program
Increased access to safe sleep practices during two major events where
nearly 250 caregivers received safe sleep education. In addition, families took home sleep sacks, safe sleep books, and pacifiers to help reinforce safe sleep practices at home.

Lucile Salter Packard Children's Hospital of Stanford

Provided support to patients and the community by
educating and supplying 247 families with safe sleep essentials.

Maternal and Child Health Consortium
Offered
333 mothers comprehensive prenatal and postnatal education, health screenings, and safe sleep support.

Oregon Health & Science University Foundation - Doernbecher Children's Hospital Injury Prevention Program
Over the past year, 72 safe sleep kits were provided to families in 22 languages to ensure all received education in their native language.
The program’s strong impact led to efforts to secure ongoing philanthropic support.

Phoenix Children's Hospital Foundation
Increased safe sleep awareness through
11 safe sleep classes conducted both in English and Spanish, and distributed 50 safe sleep kits while strengthening community partnerships to improve infant sleep safety.

Southwest Louisiana Area Health Education Center Foundation
Trained Safe Sleep Champions to educate families and
hosted community baby showers to deliver safe sleep education and supplies to 115 families.

Stork Support of Northern Colorado
Ensured
40 families who otherwise didn’t have access to needed equipment had a safe space for their babies to sleep.

If you’re interested in learning more and joining the Baby Safety Foundation, please visit
https://babysafetyfoundation.org.

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About the Baby Safety Foundation
The Baby Safety Foundation (formerly JPMA Cares) is the philanthropic arm of the Baby Safety Alliance. Founded in 2021, the 501(c)(3) charitable organization aims to create better outcomes for infants and toddlers by reducing preventable injuries and deaths and providing families in need with donations of time, talent, and product.

Media Contact:
Michelle Hayes
mhayes@babysafetyalliance.org
(850) 865-7622

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MT. LAUREL, N.J., September 7, 2025 – The Baby Safety Alliance (formerly JPMA), in partnership with the Baby Safety Foundation (formerly JPMA Cares), has been recognized as a Power of Associations Silver Award recipient by the American Society of Association Executives (ASAE) for successful Safe Sleep Campaign. The American Academy of Pediatrics (AAP) reports approximately 3,500 babies die each year in the U.S. from sleep-related causes, with underserved communities impacted disproportionately. In many cases, these deaths are preventable, which is why educating parents on safe sleep practices has long been a priority for the Alliance. As the voice of safety and quality in the baby and children’s products industry, the Baby Safety Alliance developed the Safe Sleep Campaign alongside mission-driven stakeholders and dedicated members to amplify life-saving sleep guidance among diverse communities and make a meaningful difference for these families. The Campaign reached millions of caregivers through digital, social, print, and media strategies, garnering: 3.7M+ video impressions via The Newborn Channel across nationwide hospital maternity wards 1.39M video impressions online 525K+ video impressions and 375K+ views via paid social 20K printed resources distributed via partners and events 6 minute educational feature on “Good Things Utah” “We champion giving all babies a safer start,” said Lisa Trofe, Executive Director of the Baby Safety Alliance and the Baby Safety Foundation. “The Safe Sleep Campaign is one of many ways we are reaching more markets, impacting more families, and saving more lives every day. On behalf of our members and partners, we’re honored to be recognized by ASAE for our commitment in advancing baby safety.” “Congratulations to the Baby Safety Alliance for exemplifying the impact associations have on the industries and professions they represent, and on society at large,” said ASAE President and CEO Michelle Mason, FASAE, CAE. “It’s always so incredibly satisfying to see associations going above and beyond their everyday mission to change the world. We’re very proud to spotlight this award-winning initiative.” To learn more about the Baby Safety Alliance’s safe sleep tips, visit Baby Safety University Sleep Center . Media Contact: Michelle Hayes mhayes@babysafetyalliance.org (850) 865-7622 About the Baby Safety Alliance The Baby Safety Alliance is the trusted voice for baby and children's product safety across North America. Formerly known as JPMA, the Alliance advances safety through advocacy, education, product testing, and philanthropy. Its Verification Program independently tests thousands of products annually across 30+ categories to ensure they meet the highest safety, performance, and functionality standards. The Alliance also offers free guidance for parents and caregivers through Baby Safety University and supports families through the Baby Safety Foundation , a 501(c)(3) charity. About the Baby Safety Foundation The Baby Safety Foundation is the philanthropic arm of the Baby Safety Alliance. Founded in 2021, our 501(c)(3) charitable organization aims to create better outcomes for infants and toddlers by reducing preventable injuries and deaths and providing families in need with donations of time, talent, and product. About The Power of Associations Awards ASAE’s Power of Associations Awards recognize the association community’s economic and societal contributions locally, nationally and globally. ASAE will celebrate The Power of Associations Award recipients during its annual Summit Awards Dinner on September 25, 2025, at the National Building Museum in Washington, DC.
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